It's
crucial for new businesses to get the word out about themselves. While great
marketing can help a business hit the ground running with force, plenty of new
business owners really don't know what they need to do in order to get the
attention of potential customers. Although a lack of marketing is a common
obstacle for all kinds of new businesses, it's not one that House Doctors
franchise owners have to worry about. The reason this isn't a concern is part
of becoming the owner of a House Doctors franchise is you'll get access to a
proven marketing system. Instead of needing to spend your valuable time
experimenting with tactics you hope will work, you'll be able to execute a
proven strategy from the very start.
To
get a better understanding of the type of marketing support our franchise owners
receive, let's take a look at some different components of the House Doctors
approach to marketing:
A
Comprehensive Solution
The
most obvious function of marketing is to target and attract new customers. That
means taking care of things like ensuring potential customers can find the
phone number for their local House Doctors franchise when they're in need of
any home services. But directly reaching out to potential customers isn't the
only function of marketing.
Another
area of marketing that plenty of non-franchise owners overlook is connecting
with existing customers. This is done to not only encourage them to do repeat
business, but also to increase the likelihood of them referring their friends,
family members or other acquaintances. A big part of this aspect of marketing
is knowing the right way to do tasks like answering the phone, interacting with
customers for the first time, and following up with them after a job is done.
As
you can see, even though that's just one component of a successful marketing
strategy, there's a lot that goes into it. So since we lay all those details
and many more out for our franchise owners, it's not hard to see why they
quickly make far more progress than they would be able to do if they were
starting from scratch.
Easy
to Find, Memorable and Engaging
Thanks
to all of our experience with both online and offline promotion, choosing to
purchase a House Doctors franchise means that potential customers will have no
trouble finding your business wherever they're looking. And because we've
invested a lot into developing a highly memorable brand, even if someone comes
across you at a time when they're not in need of any services, you'll be on
their mind when they do need some kind of home help. We also have many
different ways to help you stay engaged with both potential and existing
customers.
Although
we're already able to provide our franchise owners with a highly effective
marketing strategy, that doesn't mean we're sitting back on our laurels.
Instead, we're committed to continuously experimenting with new techniques,
seeing what works best, and then passing that information along to our
franchisees!
Want to learn more about starting your own House Doctors franchise? Click this button:
Want to learn more about starting your own House Doctors franchise? Click this button:
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